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Wednesday, March 25, 2009 from 8:00 AM to 10:00 AM (ET)
Waltham, MA
Event Details
8-9:00am: Roundtable Discussion
Open to all MassTLC Members.
Brian Haven, Former Forrester Analyst
Everything Old Is New Again: All Media Is Social
Institutions perceive social media activities over the past 4-6 years as emergent behaviors. But, in reality, none of those behaviors are new—they’ve been with us since the dawn of man. This session will explain how the perceived behaviors are not new, explain what characteristics are actually different, and discuss the concept of engagement and measurement of social media.
9-10:00am: Social Media Advisory Board Meeting
Open to Members with Social Media Content Expertise Only. This meeting will focus on developing Spring Cluster programming, particularly the Social Media Summitt planned for April 30th and the joint Social Media/Healthcare event for June.
Social Media Cluster Overview
The Social Media Cluster focuses on companies developing social media applications and communities. The Social Media Cluster Advisory Board meets on a regular basis and is open to member executives from Social Media community or technology developers. Each year, the group organizes public briefings and a half dozen private member-only meetings where industry experts can build relationships and discuss the latest trends. These programs and meetings provide valuable insight into the minds of technology buyers and vendors at the region's leading organziations.
